The result of last week's poll shows that most of you think it's okay to adapt a film from YouTube into an ad.

Creatives have been 'adapting' for decades - I was wondering if the discussion would throw up anything different about adapting from YouTube. I guess the most interesting point was that it's now much easier for people to find your source material.

In the old days, there might have been gossip that a big ad was ripped from a Slovakian short film, but no one would have seen it. Today, everyone will.

So either be comfortable with that, or do more to disguise your sources.

This week's poll simply asks what type of advertising you're most involved in. Vote now, in the right hand column of this blog.

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