Here are the world's most popular ad blogs, as measured by traffic rankings from Alexa.

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Top 25 Ad Blogs   (world
   ranking)
1     (new) Ads Of The World 6,059
2     (1)AdRants28,158
3     (2)Duncan's TV Ad Land41,589
4     (4)Adland51,536
5     (7)Coloribus51,771
6     (9)Adverbox60,028
7     (3)Advertising/Design Goodness   64,203
8     (6)AdFreak68,066
9     (8)Adverblog72,059
10   (5)Bannerblog82,162
11   (10)Copyranter96,527
12   (11)Logic + Emotion123,935
13   (12)AdPulp125,452
14   (14)ViralBlog160,561
15   (15)Jaffe Juice197,126
16   (17)Agency Spy222,696
17   (18)AdScam245,264
18   (25)Crackunit271,857
19   (re-) Beyond Madison Avenue327,353
20   (22)Scamp330,952
21   (re-) Make The Logo Bigger     338,957
22   (21)BrandFlakes for Breakfast339,083
23   (19)Experience Curve339,779
24   (23)Behind The Buzz352,886
25   (new)Only Dead Fish384,334


I thought long and hard before including Ads Of The World for the first time. You could argue it's more a commercial website than a blog. Then again, they do have a blog on there. The line between a blog and a website is getting blurry, since most commercial websites now host bloggers, and many blogs are now also commercial enterprises.

A simpler (because purely mathematical) decision was the well-deserved first appearance on the chart for Britain’s own Neil Perkin, whose sparky Only Dead Fish (swim with the water) blog has grown rapidly of late.


Top 10 UK Ad Blogs (world
  ranking)
1   (4)Crackunit271,857
2   (2)Scamp330,952
3   (3)Behind The Buzz352,886
4   (6)Only Dead Fish384,334
5   (1)Adliterate425,549
6   (9)Spinning Around474,124
7   (5)Welcome To Optimism    521,737
8   (new) Interactive Marketing Trends641,815
9   (8)David Reviews659,956
10 (7)TV's Worst Adverts722,608


For those new to the chart, I might just re-cap how it’s calculated. The chart is based on rankings published by web metrics company Alexa, which solely measure visits by users who have the Alexa toolbar installed. As it’s mostly bloggers and techies who have that, the chart is somewhat biased towards blogs which are popular with other bloggers, or tech-heads.

Some people find the chart boring, others say it helps them discover new things. I tend towards the latter view, but there isn’t enough movement to justify doing it monthly so I am now doing the chart quarterly.

An ↑ means a blog's traffic has gone up by 25% or more in the last quarter, and a ↓ means it's gone down 25%.

UK means UK-based. Ad blog means ad blogs not marketing or PR blogs. Paul Colman is now a planner at W&K and doesn’t blog though he occasionally blog-sits. Russell Davies no longer blogs about advertising but is still unmissable reading. I'm only counting English language blogs.

If I've missed anyone out, please tell me and I'll put them in next time.

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