Today I received this e-mail:

Yo Uncle Simon. I have a question for you: We have the worst client here ever! He won't even listen and eats up a constant conveyor belt of Account people. What should I do when I really want a client to get a fucking grip and stop being an arsehole? What I really mean I guess is, how far can one push it? Do you have any advice? You can stick this on Scamp if you want, but don't mention my name! Yours, Mr Angry/ Mr Coward.


My answer was this:

Being rude or angry to clients doesn't work - they just get defensive. The only way to get them to "get a fucking grip" by which I assume you mean "buy your work" is to explain, explain, explain. Explain your idea a thousand different ways. Get reference. Lots of reference. Make them see it. Show it in situ. Show them what their consumers are really like. That kind of thing. All the best.


Any better suggestions?

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